Dix innovations Google crées en Israël révélées par Forbes

Forbes a dressé la liste des 10 innovations Google créées en Israël, la start-up nation).  Elles sont très prisées par nos très chers boycotteurs qui ne les boycottent évidemment pas et parce qu'Israël est "inboycottable". (What is Google Up To in Israel ?, par Ricardo Geromel).  Extraits:  

Les bureaux de Google à Tel Aviv

Live Results is being developed in Israel. It allows people to find data they are looking for directly in the Google webpage, without the need to click on a link that will direct visitors to a website. For instance, you search “Weather in Rio de Janeiro” and it directly shows the forecast instead of only links to websites (in case you are curious, it is 25 degrees Celsius in the Beautiful city today). I believe Live Results is an effort to make users spend more time in the Google page. By the way,  in April, it was the first time people spent more time on Facebook than on Google in Brazil.

People find information about 
their friends and family. 

Person finder application. An app that was very useful during the Turkey Earthquake. Whenever a natural disaster takes place, the person finder application goes live, aiming to provide reliable and actual information about missing people. People basically have two buttons, “I am looking for someone” and “I have info about someone.”. I enjoy this kind of innovation; it makes me think of Chief Almir using Google Earth to fight deforestation in the Amazon rainforest. The person finder application was developed as part of the 20% of free time that engineers have at Google to work on any project of their choice, as long as that project has been approved by their superior. Bear in mind that whatever is developed during these 20% of “free time” is owned by Google, not by the employees. By the way, people in the Sales & Mktg department don’t have the 20% of free time privilege. However, in the Tel Aviv office they can still use the 3D printer and eat for free all day long.

Google Suggest – [permet d'avoir des suggestions de Google (avec le nombre d'occurrences)] au fur et à mesure qu'on saisit le mot recherchéThe Autocomplete Search Tool that let us “search faster than the speed of typing” was fully developed in Israel. Personally, I find this tool way too intrusive. I don’t like to have the impression that I am so dumb that an algorithm can predict what I am about to search for. I am afraid that tomorrow a machine will know what I am about to think.
Digital Dead Sea Scrolls Project. Google has digitized one of the oldest manuscript ever discovered and allows everyone to examine it online with high resolution. For instance, if you search for “And the world shall dwell with the lamb,” you can instantly find the exact location in the digital version of the original scroll. This project was such a success that in the first day it was live more people saw the dead sea scrolls than in the entire year before.

Inna was very excited to present the work Google has done with the Yad Vashem memorial, dedicated to victims of the Holocaust. This collaborationhas created an online collaborative archive of photographs of the museum. Basically, Google uploaded thons of physical documents, such as photos. Anyone, anywhere can not only find information about each person and/or location in the pictures but also easily add information.

Google Insights for search started in Israel and now is being improved by Google engineers all over the world. It is a free tool to analyze search queries. However, only ratios and not the total number of queries are revealed. For instance, you can verify that the total amount of searches for the term “Pele” was about three times higher than ”Maradona” in the past 30 days. [Article dans Le Point (06/08/2008): "Google Insights for Search (Aperçu des recherches faites sur Google) est un service qui va faire parler de lui. [...] la dernière trouvaille du géant de l'Internet permet de consulter librement les intérêts de recherche des internautes sur une période donnée. Concrètement, il est possible de savoir ce qu'ont cherché les utilisateurs de Google, par catégorie, par période et par zone géographique".]

In-Page Analytics [analyse d'audience de site] was fully developed in Israel. Basically, it lets you quantify precise information about your website. For instance, you can measure the percentage of visitors who clicked on any clickable item in your website.

Receive emails through SMS in Ghana. Google Israel developed an app that allows people to receive emails in SMS format. In Ghana, just like in Guinea Conakry where I worked, broadband internet is not widespread. However, most people have cell phones. When you send an email to someone registered in this service, the person receives the email as a SMS. I hope Google has found a better way of filtering spams than in regular Gmail.

Interactive videos in youtube started in Israel and was taken to Mountain View to be fully developed.

“Got the wrong Bob” for Gmail, Priority inbox for Gmail, Hot topics and hot searches, all started in the Israel office.